Pandora's online radio service grows

Pandora's online radio service has seen an increase in Average Active Sessions (AAS) for September in the face of competition from similar services such as Slacker and the relaunch of iHeartRadio.

The 11% growth (equivalent to 76,015 AAS) equals a year-on year increase of 85% for Pandora. Slacker was leading in terms of year-on-year growth, up 109%.

Its total AAS stands at 752,816 and is far ahead of its closest competitor, CBS Radio.

 

Clear Channel-owned iHeartRadio relaunched in September with a big marketing campaign and a beta version of its new service which undoubtedly helped boost growth by 10%.

These figures are compiled as part of Webcast Metric reports. (See graph, right